Search results for Remarketing Pixels
28 articles found
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Overview of Remarketing Pixels
The Remarketing Pixel feature for SmartLinks is available for Pro and Enterprise users. Below are the third party providers that Chartable currently supports. Facebook Example Pixel ID:
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How to add a Remarketing Pixel to your SmartLink
To add a Remarketing pixel to your SmartLink, click the "Add New Remarketing Pixel" button, and enter your pixel code. You will have the option of automatically adding the pixel into future new
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Why is my Remarketing Pixel audience smaller than my SmartLink traffic?
If you add third party service tracking to your SmartLink, it is perfectly normal if your pixel traffic appears lower than your SmartLinks traffic. All of the clicks captured by your SmartLink may
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How do I create a SmartLink?
To get started with creating SmartLinks, follow the steps below. Please note that not all options are available for all pricing tiers. Pricing information can be found here. You can edit selected
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How to use Google Tag Manager Pixels for SmartLinks
Google Tag Manager allows you to manage many events in a single pixel. You can learn more about the service here. The Remarketing Pixel feature for SmartLinks is available for Pro and Enterprise
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How to use TikTok Pixels for SmartLinks
Adding a TikTok pixel to a SmartLink will fire an event when a user clicks on the SmartLink. We send a standard event "Page View." The Remarketing Pixel feature for SmartLinks is available for Pro
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How to use Facebook Pixels for SmartLinks
Adding a Facebook pixel to a SmartLink will fire an event when a user clicks on the SmartLink. Facebook can use this information to optimize your ad campaigns. We send a standard Facebook event
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Do tracking pixels for SmartPromos expire?
Tracking pixels for dynamic SmartPromos aren’t tied to a specific date, and they never expire. You can use the pixels for dynamic campaigns whenever you’d like and they’ll work. However, reporting
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The date for my campaign launch changed. Do I need to create new tracking pixels?
Q: We had to change the dates of the upcoming DAI campaign. Are the tracking pixels still good to use or do we need new ones? You can use the existing pixel. Tracking pixels aren’t tied to a specific
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How do I find a tracking pixel for a campaign?
If you are running a dynamic SmartPromo on your network, you will need to find the tracking pixel code within Chartable to integrate into your DAI or hosting provider. If your team hasn't approved
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Why am I seeing impressions attributed to an "unknown" podcast in my SmartPromo analytics page?
Q: One of my dynamic SmartPromos is showing "Unknown" in the breakdown of shows where impressions and conversions are displayed. Why is that? We make our best effort to match dynamic ad impressions
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Can I create a SmartPromo tracking pixel to send directly via email?
It's easy to generate a SmartPromo tracking pixel for a publisher running a campaign promoting your podcast. A few notes before we begin: Your team dashboard will need to be on a Pro or Enterprise
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What is the difference between a tracking pixel and the Trackable analytics prefix?
Tracking Pixels for SmartPromos A SmartPromo tracking pixel is a URL that is delivered via a DAI (dynamic audio insertion) provider like Art19, Megaphone, Spreaker, etc. Each Dynamic SmartPromo will
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What's the difference between Dynamic and Baked-In SmartPromos?
Baked-in ads are referred to as such because the ad is a permanent part of the episode's audio file. These are sometimes called “embedded” or "evergreen" ads. A "feed drop," where an entire episode
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Using Chartable with Megaphone
Chartable was acquired by Spotify in February 2022. As part of the acquisition, Chartable will be shifting its focus to building world-class publisher tools as part of the Megaphone platform. If
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How do I approve sold SmartPromos?
If your show is promoting another network's show, they will likely ask you to approve their SmartPromo request. Any team can approve SmartPromos for spots they've sold running on their show, but only
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Why hasn't my SmartPromo status changed to "Active" yet?
An "Active" status for a campaign means the SmartPromo is actively collecting data. If your SmartPromo does not have an "Active" status, read on for troubleshooting steps for Dynamic and Baked-In
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I'm going to run ads on Spotify, can I track them with Chartable?
Display Ads If you're advertising your podcast with Spotify display ads, such as CTA cards or banner ads, you can create SmartLinks ( instructions here) for each campaign placement. First, edit the
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Trackable Analytics Prefix FAQ
Q: What data does the Trackable prefix gather about listeners? A: Whenever a listener downloads an episode of your podcast, the prefix collects IP addresses, basic device information, and podcast
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Art19 Decryption Key for SmartPromos
Art19 encrypts data needed to measure downloads. The decryption key allows our system to "see" the IP addresses of listeners sent from the Art19 pixel, and perform attribution. If the pixel is
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How do I create a dynamic SmartPromo?
Creating a Dynamic SmartPromo SmartPromos is Chartable's podcast-to-podcast promotion attribution solution. Dynamic SmartPromos measure the conversion rate of dynamically inserted campaigns or the
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How do I use the Ad Ops page?
The Ad Ops page organizes all of your sold SmartPromos into one page in your dashboard so you can approve, monitor, and manage all of the ads running on your podcasts. Navigate to the Ad Ops page by
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A publisher is requesting my Art19 decryption key. Do I send it?
No! Your Art19 decryption key should not be shared with others. This key decrypts IP address information from the Art19 pixel for dynamic campaigns, which can be used for Chartable attribution. The
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How do I create a SmartPromo?
SmartPromos is Chartable's podcast-to-podcast promotion attribution solution. Creating a SmartPromo allows you to track how many devices download an episode of your show after being exposed to a
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If a publisher doesn't have a Chartable account, can I still create a SmartPromo for their show?
Yes, but it does depend if the ad type is baked-in or dynamic: Baked-in ads: The publisher running the promotion must have their Trackable prefix integrated in the podcast's RSS feed before the
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Which podcast hosting and DAI providers support SmartPromos?
Baked-In SmartPromos (Trackable analytics prefix) compatibility If your hosting platform has a ✅ next to it, you can create and accept baked-in SmartPromo requests. If your hosting platform has a ❌
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I'm moving hosting platforms. What does this mean for my SmartPromos?
1. Updated RSS feed in Chartable If you wait a few days, the RSS feed will update in Chartable automatically after you update the feed in Apple Podcasts. Or, you can visit the show's public Chartable
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SmartPromo Campaign Status
In order to see the status of promos you have purchased, navigate to SmartPromos > Manage > Promos. To see the status of promos that you have sold to run on your podcasts, navigate to Ad Ops >