I'm going to run ads on Spotify, can I track them with Chartable?

Display Ads

If you're advertising your podcast with Spotify display ads, such as CTA cards or banner ads, you can create SmartLinks ( instructions here) for each campaign placement. Under the Conditional Redirect settings for the SmartLink, please set the Default URL to your podcast in Spotify, and leave the Device settings blank. This will create a SmartLink that leads to your podcast in Spotify, but tracks conversions from the ad click to all downloads, on any platform.

Provide the SmartLink URL for each placement to your Spotify contact for implementation into the campaign.

Audio Ads through Ad Studio

Unfortunately, audio placements through Ad Studio are not compatible with Chartable attribution at this time.

Audio Ads through a Direct Buy

If you're advertising your podcast with Spotify audio ads, you’ll need to find out what type of SmartPromo tracking pixel will be needed for the campaign. Note that we don't recommend SmartPromo attribution on music inventory audio ads (like Spotify's Audio Everywhere). 

You’ll create an Internal Dynamic SmartPromo ( instructions here). Then, email the pixel to your Spotify contact for implementation into the campaign.

Spotify Audience Network through Ad Studio

Unfortunately, Spotify Audience Network placements through Ad Studio are not compatible with Chartable attribution at this time.

Spotify Audience Network through a Direct Buy

If you meet the minimum spend requirements, you can attribute your Spotify Audience Network ads with SmartPromos. You’ll create an Internal Dynamic SmartPromo ( instructions here) with the Spotify Audience Network pixel type. Then, email the pixel to your Spotify contact for implementation into the campaign.

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