Can I create a SmartPromo for an aired campaign?

Retroactive SmartPromo attribution can be performed for aired campaigns if three conditions are met:

1. It is a baked-in promotion, not dynamically inserted. 

2. Both shows had the Trackable analytics prefix active at the time that the episode aired. 

3. The episode was published within the previous 60 days.

To create a SmartPromo for aired episodes, select the date that the episode containing the promo dropped. The team approving the SmartPromo will be able to select the episode upon approval. If it is an internal promo, your team will be able to select the episode.