What are SmartPromos?
SmartPromos are Chartable's tool for podcast-to-podcast marketing attribution.
Podcast ads have been a great way to grow your podcast audience, but it has always been difficult to directly measure their impact on your podcast download numbers. SmartPromos measure downloads, conversion rates, frequency and more. With this information, you can understand which podcast promotions are driving downloads to your show so you can optimize your marketing spend.
SmartPromos can be used for baked-in ads, such as feed drops or host reads, or dynamically inserted ads. Learn about the difference here.
It's super easy to get started following our guide here.