What's the difference between SmartPromos and SmartLinks?

SmartPromos

SmartPromos is our podcast-to-podcast promotion measurement tool. With this tool, publishers can discover which podcast promotions are boosting their downloads the most, and optimize their marketing spend. Learn more.

SmartLinks

SmartLinks are shareable links (URLs) that automatically route listeners to your podcast in their favorite apps—measuring both clicks and downloads of the podcast. Learn more.