What is Brand Impact?

Brand Impact is Chartable's attribution product for branded podcasts. Note that June 30th, 2022 will be the last day that new impressions tagged with Chartable’s Brand Impact tool will be measurable.

Brand Impact measures the ROI of branded podcast by connecting downloads (or impressions) to down-funnel events like website visits, app installs, or purchases. 

Below is an example of some of the Brand Impact analytics we offer using Chartable's branded podcast, Chartable Radio.

Note: June 30th, 2022 will be the last day that new impressions tagged with Chartable’s Brand Impact tool will be measurable.

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